Shopper Marketing Initiative
We take shopper media seriously; we were figuring out how to do it right. The insights, the interest targeting, the ability to listen; it all gave us an idea: that the best advertising would help brands serve as partners to shoppers' passions.
We decided to make that idea a reality. Our team creates content and interactive experiences that engage passions, enrich lives, and encourage real connections between shoppers and brands.
Planning
A media plan that ensures we deliver optimum results. This includes everything from our shopper media strategy, to channel selection, to store targeting and finally, how we schedule our media for the most effective execution – and ultimately, the best performance.
Media Buying
Buying with scale to drive efficiencies in your shopper spend and making the process simple.
Evaluation
Measuring campaign performance by turning data into useful insights to help you boost future performance.
Creative
Every choice we make as shopper marketers determines the effectiveness of the campaign. It’s an increasingly complex puzzle to get right, but we put time, attention and insight into making sure we reach the right shoppers, in the right stores, with the right message, on the right media.
Management
Managing shopper media campaigns from start to finish, ensuring that everything is delivered on time and to budget.
Deliver
For make thing easy to define shopper media, we deliver our best from initial to finish.
Want to brief us?
We deliver an end-to-end service, helping brands get the most out of shopper media. Get in touch to have a chat with our team.
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